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Zoom goes agentic in ongoing AI push


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Dive Temporary:

  • Zoom introduced the final availability of Duties, the most recent push towards embedded agentic AI, the company said Monday. The aptitude works with the corporate’s AI Companion to counsel and full duties on customers’ behalf.
  • The function, previewed throughout the firm’s person convention final October, presents customers a solution to handle duties throughout Zoom Office, together with Zoom Workforce Chat and e mail. Zoom Duties with AI Companion is included with eligible paid Zoom Office plans, the corporate stated.
  • Zoom Duties can counsel actions comparable to scheduling conferences or drafting messages, serving to workers full duties below human overview and approval, the corporate stated.

Dive Perception:

Zoom spent a lot of final yr firing up a battery of AI-enabled choices amid a push to reintroduce itself to the enterprise.

The corporate dropped “Video” from its name in November, choosing the extra generic moniker of Zoom Communications. The change, based on founder and CEO Eric Yuan, mirrored a broader shift towards an AI-first method to office instruments. In October, the corporate launched AI Companion 2.0, aiming the platform at optimizing the work day for customers.

“Development in month-to-month energetic customers of Zoom AI Companion accelerated to 68% quarter over quarter, demonstrating the actual worth AI is offering clients,” Yuan stated during a Q4 2025 earnings call in February. “Zoom AI Companion has emerged as a driving power behind our transformation into an AI-first firm, enabling our clients to find enhanced productiveness alternatives.”

Zoom’s agentic play displays a broader vendor pattern. Software program suppliers of all types have put forth agentic AI merchandise to seize enterprise interest — and spending.

Google started offering early entry to its Agentspace platform in December, a hub that permits enterprise clients to create and handle AI brokers. In January, ServiceNow introduced its AI Agent Orchestrator to ease info sharing and coordination between enterprise brokers. Nvidia, OpenAI and Snowflake have additionally launched agentic AI merchandise this yr.

As AI merchandise proliferate, CIOs are scrutinizing prices.

Generative AI spending is about to leap 76% this yr to almost $650 billion, according to Gartner data printed final month. General IT spending will develop almost 10% this yr, with generative AI {hardware} spending among the many key growth drivers.

The spending spree has turned CIOs consideration to potential return on investment, though issues about data quality and security are additionally high of thoughts. 



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